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Explore the latest trends driving growth and performance.
Content Marketing Team Dynamics That Deliver Results
December 20, 2024
As a content professional with almost a decade in the game, I have been a part of several content marketing […]
Input Bias and How to Compete When the Best Marketer Is AI, What We Know From Psychology
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Lingering Questions: What Marketing Masters Want to Ask Each Other
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Over at Masters in Marketing, Caroline, Laura, and I have interviewed some very bright minds from some very bold brands. […]
Setting Your Influencer Budget — Here’s Everything I Learned About Working With Influencers
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As a content marketer, I‘ve always been ready to team up to boost a brand’s vibe and reach. When one […]
5 Marketing Experts Predict The Top Trends We'll See in 2025
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I went to a psychic when I was 22. She told me I was “about to take a long journey […]
Market Research: A How-To Guide and Template
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A few months ago, I hit a wall while creating email copy for a client. The standard best practices weren't […]
How to Answer ‘What Makes You Unique?’ & Stand Out in Your Next Interview
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Whenever I get asked ‘What makes you unique?’ or ‘What makes you stand out from other candidates?’ in an interview, […]
Stories That Move, Messages That Stick: The Secret to Persuasive Marketing
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Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow […]
7 AI Automation Examples that Will Streamline Your Marketing Strategy
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Just when it looks like I can‘t possibly write anything else about AI, I arrive with another blog post on […]